September 20, 2008

Home Staging MYTH Busters

Myth 1: Staging is Decorating
FACT:Staging is NOT decorating or design! Decorating or Design is personalizing and Staging is De-Personalizing and preparing a house for the un-known Buyer. That is why it's KEY that you hire someone with training specifically on how to prepare a house for sale. Look for an accredited Staging Professional. You will be so glad you did.Tip: When the focus of the Staging becomes about things and not your house, then you are working with a decorator and not a trained Stager
Myth 2: Staging Costs Too Much....
FACT:Staging is an INVESTMENT in getting house sold and the investment in Staging is always less than a price reduction. When compared with the other costs associated with the sale or purchase of a home, Staging is very reasonable. In most markets, a Staging report detailing what needs to be done to State the house for sale is less than the appraisal or Home inspection reports.
Myth 3: All I need are Lights, Flowers & Music
FACT:Lights, Flowers and Music are great for showing a house, but that is not Staging. Staging requires an objective and professional assessment of a house's strengths and challenge areas, and solutions to help Buyers fall in love with what they see. This requires more than just flowers and music to achieve-it requires an Action Plan!
Myth 4: I can Just Watch One of Those Shows..
FACT:The shows on HGTV and similar channels give Sellers the idea that they need to do something to their house to prepare it for sale, but Sellers cannot truly be objective in a house they have been living in and need a 3rd party independent opinion to get it properly Staged.

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